Grievance Redressal

Effective Date: 01 October 2026

Last Updated: 01 October 2026

At ROUTINEE™, a brand of SAS Fashion and Retail Private Limited, we are committed to addressing customer concerns, grievances, and privacy-related requests in a fair, transparent, and timely manner. If you have any complaints regarding our products, services, website, orders, or the processing of your Personal Data, you may contact us using the details below.

Customer Support

For assistance with orders, products, shipping, returns, refunds, payments, or general enquiries, please contact:

Email: care@routinee.in

Privacy Requests

If you wish to exercise your rights under applicable data protection laws, including the Digital Personal Data Protection Act, 2023 (DPDP Act), or have any questions regarding the collection, use, storage, or processing of your Personal Data, please contact our Privacy Officer.

Privacy Officer

Name: Anushna Pechetti

Designation: Privacy Officer

Brand: ROUTINEE™

Company: SAS Fashion and Retail Private Limited

Email: privacy@routinee.in

You may contact us to:

Request access to your Personal Data.
Request correction or updating of inaccurate Personal Data.
Request deletion of your Personal Data, where permitted by applicable law.
Withdraw your consent where processing is based on consent.
Opt out of marketing communications.
Raise concerns regarding the collection, storage, use, or disclosure of your Personal Data.
Exercise any rights available under the Digital Personal Data Protection Act, 2023.

To help us process your request efficiently, please include:

Full Name
Registered Email Address
Registered Mobile Number
Order Number (if applicable)
Nature of your request
Supporting documents or screenshots (if applicable)

We may request additional information to verify your identity before processing certain privacy-related requests.

Grievance Officer

For complaints relating to products, services, website usage, orders, or any other customer grievance, please contact:

Name: Ram Charan Teja Pechetti

Designation: Grievance Officer

Brand: ROUTINEE™

Company: SAS Fashion and Retail Private Limited

Email: grievance@routinee.in

Resolution Timeline

We will acknowledge receipt of your grievance or privacy request within 48 hours of receiving it.
We aim to investigate and provide a response or resolution within 15 business days, subject to the complexity of the matter, and in any event within one (1) month from the date of receipt in accordance with applicable law.
If additional time is required, we will keep you informed of the progress and expected resolution timeline.

Escalation

If you are not satisfied with our response, you may pursue remedies available under applicable laws, including the Consumer Protection Act, 2019, the Consumer Protection (E-Commerce) Rules, 2020, the Digital Personal Data Protection Act, 2023 (including approaching the Data Protection Board of India), and other applicable laws in force in India.